Whether you're looking to brush up on certain features of DoubleClick for Advertisers or are entirely new to using the product, the DFA training team offers a variety of training experiences that best suit your needs. In addition to in-person classroom training for a deep dive on the product, we also offer a regular rotation of webinars focused on a particular hot topic.
Visit the DoubleClick Learn Center to register (sign-in required).
Classroom Training
DFA Fundamentals: This all day course (10am-5pm) is useful for new DFA users who are looking to understand the fundamentals of third party ad serving including best practices for campaign trafficking, serving your ads and pulling reports.
- New York - August 15
- Toronto - August 22
- Santa Monica - August 29
- San Francisco - August 31
DFA Trafficking Lab: This lab provides users with practice campaigns that cover basic DFA functionality including assigning landing pages to creatives, updating campaigns, setting up geo-targeting and using creative rotation. As a prerequisite, attendees should have taken the DFA Fundamentals class in the previous two months or have less than two months trafficking experience.
- New York - August 16
- Toronto - August 23
- Santa Monica - August 30
- San Francisco - September 1
MediaVisor: Learn more about MediaVisor in this course that covers how to plan and create campaigns, advertisers, site placements and IOs as well as how to send RFPs.
- Toronto - August 23
- Santa Monica - August 30
Webinar Training
Join us for webinars covering traffic sheets, mobile and advanced ad serving topics. For those not able to attend the classroom training sessions, we offer monthly webinars for both DFA and MediaVisor Fundamentals.
How to Use a Traffic Sheet: August 16
Learn about best practices as well as some helpful tips and tricks for using the Excel traffic sheet to make modifications to your campaigns.
DFA For New Users: August 17 and August 31
An introduction to the fundamentals of DFA.
DFA Mobile: August 23
Tap into the fundamentals of DFA for mobile, including how to traffic a mobile campaign, tracking mobile conversions and mobile reporting.
MediaVisor Fundamentals: August 24
An introduction to the fundamentals of MediaVisor.
Advanced Ad Serving: August 30
Learn about advanced topics such as audience segmentation, creative groups and targeting.
To sign up for all upcoming webinars and view recordings of past webinars, visit the DoubleClick Learn Center (sign-in required). And be sure to check back with us on this blog for regular updates to our training schedule.
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